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Bag charms are back in a big way, and they’re converting even the most simplistic dressers to a maximalist aesthetic. From the runway to social media to street style, this undeniably fun accessory ...

Fun, low-cost and inherently nostalgic, accessorising your bag became the de facto way of self-expression in 2025. Read more ...

Bag charms, like Labubus, have become one of the hottest accessories in 2025. It’s not just about adding a cute plush or keychain to your fave purse, either. The real fun comes from unboxing it.

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Designer brands are clearly having fun with it, rolling out a parade of playful, ...

Bandai Namco updated its Gashapon site to confirm that, at the end of August 2025, it will feature a Sony Interactive Entertainment Edition series of charms that involves keychains of classic, ...