Intense competition and consumers’ growing awareness of promotion have made a modern marketer’s job challenging. Content that could have worked wonders until recently may now fail to attract attention ...

Opinions expressed by Entrepreneur contributors are their own. Explainer videos are one of the most potent tools that startups can use to secure seed funding. What? Yes. Explainer videos have emerged ...

Explainer videos have become essential tools for businesses, educators, and content creators looking to simplify complex concepts. With the rise of artificial intelligence, producing high-quality ...

An explainer video is an excellent way to introduce potential customers to your company or a new offering. The goal of an explainer is to explore a problem your product or service solves, then show ...

Opinions expressed by Entrepreneur contributors are their own. According to Clutch, 64% of small businesses have a digital footprint on the web, and each is trying to win as many customers as possible ...

Videos and motion graphics have become an integral part of many successful marketers’ content strategies. In fact, according to a 2019 survey, 95% of video marketers believe video has helped viewers ...

It seems like only yesterday that we first heard of Dollar Shave Club, doesn’t it? It might be tough to remember where you first heard about the subscription shaving service—from a friend, a co-worker ...

A few years ago, while trying to come up with a way to make my assignments more relevant to my students’ lives and to ignite passion in their work, a flurry of “explainer videos” started popping up on ...

As a B2B company, you're trying to get other businesses to buy and use your product or services. So, what better way to explain why than with video? Explainer videos have the potential to become a key ...

Leon Salom does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...