In simple terms, a press release is a brief written communication aimed at journalists to announce something significant and specific: an event or a changed set of circumstances–for example, launching ...

Capturing reader attention and increasing media pickup for your press release hinges on crafting a strong, compelling first paragraph. See how to enhance your lead-writing skills, ensuring your press ...

Forbes contributors publish independent expert analyses and insights. I write about digital marketing topics, from content to social. The press release has long been an invaluable resource for ...

When something important happens in your business, it’s common to write a blog post, share the news on social media, and even spread the word through email. These are great, but one thing businesses ...

Want your next press release to make noise? A step-by-step guide to writing and distributing press releases that actually generate visibility, engagement and relevant media coverage. The very first ...

Opinions expressed by Entrepreneur contributors are their own. How a press release is written and structured may matter even more now than in decades past. There are several reasons for this. Media ...

Enhance the opportunity for success with professional and SEO-friendly press release writing. A press release is a content that offers information about the company to the media. The company gives ...

You neither want to write a very brief release so that your reader may not feel left out. Coming up with a great press release is simple and easy once you start writing it regularly. If this is your ...

Learn five essential tips for writing a news release that increases open rates, coverage opportunities, reader engagement, and social shares. 5 Tips to Increase Open Rates, Coverage, Engagement, and ...

A press release is the quickest and easiest way to get free publicity. If well written, a press release can result in multiple published articles about your firm and its products. And that can mean ...

For artists, one simple way to bring a new creation into existence and test its viability is a sketch or an outline. For entrepreneurs, looking to manifest a new product, feature, service, or business ...