Why do some employees do better than others? According to goal-setting theory, one reason is that they have better, clearer goals. These goals guide their behavior towards better workplace output.
Goal setting to achieve peak performance is both an art and a science. “Keep your eyes on the prize,” says the old adage. But, as it turns out, setting your sights on a lofty goal—on a ...
Many women are setting goals for the new year with minimal self-reflection. Before setting goals for 2026, do this confidence ...
Clear expectations are essential for managers to get the results they want while empowering employees to do their best work. Members of Fast Company Executive Board share their expert insights. [Image ...
You're in a team meeting where the quarterly targets are presented by your manager. Even though you and your team didn't hit targets the previous quarter, it seems that the targets for this quarter ...
If you want your business to meet its goals, achieve greater organizational capacity, hit its mission, generate more revenue and be more financially secure, here’s what you need to do. Opinions ...
When working with a new PPC client, I help them establish goals aligned with their business objectives. Surprisingly, many lack clearly defined campaign goals beyond boosting traffic or conversions.
When setting up Performance Max or Shopping campaigns, structure and segmentation are often among the first considerations. Your approach depends on the account’s size, conversion volume and overall ...
Earlier this year, Strava announced Performance Predictions for subscribers, a feature that estimates current 5K, 10K, half ...