Why Vision Statements Fail To Change How People Actually Work

Vision statements inspire, but tension drives execution. Learn why great strategies start by naming the friction they exist ...
Forbes

Collaboration: The Key To Making Your Purpose, Vision, And Values Come Alive

A purpose statement, a vision statement, and values are only powerful if they are intentionally and thoughtfully defined and articulated, which takes time, effort, and, perhaps most importantly, ...
The Chronicle of Philanthropy

Stop Writing Vision Statements. Do This Instead.

Here’s an uncomfortable truth: Your vision statement is like a participation trophy on your website. It rests there, grammatically correct but strategically blurry, inspiring no one. Reflect on ...
Entrepreneur

Mission vs. Vision — Here’s How Your Success Depends on This Distinction

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...