Forbes contributors publish independent expert analyses and insights. I lead Boston Consulting Group’s Behavioral Science Lab. Nov 21, 2024, 08:15am EST Nov 21, 2024, 09:18am EST An organization’s ...
AI isn’t just another tool layer to plug into existing structures. It fundamentally changes how work should flow.
Tech leaders: Create an IT operating model that can adapt to disruption and still deliver value Your email has been sent The quest for customer obsession is arduous — littered with obstacles that ...
As organizations scale from co-pilots to fully autonomous digital colleagues, the challenge is building smarter operating ...
The trust gap widens as artificial intelligence (AI) goes mainstream, according to research from Salesforce. Brands are turning to generative AI to boost efficiency while improving customer engagement ...
If you’ve been around long enough to see a few CRM projects come and go, then you have probably noticed a pattern. Technology changes, the logos change, and the dashboards look shinier every few years ...