The measurement giant and box office data provider says it's undergoing cuts "as part of its broader efforts to improve cost efficiency." By Erik Hayden Executive Editor, Business Amid concerns about ...

The latest update is out from comScore ( (SCOR) ).

The Comscore AI Intelligence Report provides both a high-level market view and deep segment analysis across AI tool categories, including AI Assistants, design, audio, education, and more. Comscore’s ...

The deal for the social media marketing and measurement company will allow Comscore to add social media engagement insights into its products and provide improved cross platform data When you purchase ...

Comscore is a global, trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership ...

Comscore, a specialist in measuring and analysing consumer behaviours, has announced the expansion of its cross-platform reporting suite with two new capabiliti ...

Comscore now has something Nielsen doesn’t: local TV measurement accreditation. On Wednesday, Comscore announced that it secured Media Rating Council accreditation for both national and local TV ...

This is the ninth in a series of interviews with vendors combating the problem of ad fraud. Other companies participating in this series include Moat, Sizmek and Asia RTB. Read previous interviews ...

Comscore has let it be known that it will seek Media Rating Council audits for its national and local television measurement offerings sooner than originally planned. At Comscore’s request, the target ...

Comscore wants to bring its reams of media-measurement data right to the people who may be included in it. The company, which analyzes TV viewership and movie box office, among other critical ...

Comscore, a company that’s performance metrics are widely touted in the media world, has settled with the SEC following charges of inflating its own metrics. The company and its former CEO Serge Matta ...

Comscore, a longtime rival to Nielsen in the business of measuring media audiences, is vowing to keep pace as advertisers seek new ways of counting viewers who watch their favorite shows in a dizzying ...