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The Ledger Report
Toothpaste Wars: Pepsodent vs Colgate🪥 #Brand Wars⚔️ #ytshorts #shorts #trending
In the 2000s, Pepsodent launched bold comparative ads directly challenging Colgate’s effectiveness, sparking a high-profile rivalry. Colgate sued Hindustan Unilever (Pepsodent’s parent company), alleging the ads were misleading and disparaging—but courts ruled in Pepsodent’s favor, citing fair competitive advertising. This feud became a ...
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